A community safety initiative, First Response for All, was launched in Lagos to equip residents with life-saving emergency response skills.
The campaign is a collaborative effort among Betway, the Lagos State Lottery and Gaming Authority, Ojuse Foundation, and the Nigerian Red Cross Society.
Described as a groundbreaking initiative, it aims to empower every citizen, including market traders, transport workers, and young athletes, with practical training in basic life support, fire safety, trauma response, and first aid.
According to a Wednesday statement, the training would be delivered by the Nigerian Red Cross Society, leveraging its internationally recognised expertise in emergency preparedness and humanitarian aid.
The Trustee and Co-founder of the Ojuse Foundation, Anu Anibaba-Amusan, said the campaign was designed to address a critical gap in public safety.
“Many lives are lost not for lack of help, but because bystanders simply don’t know what to do. This campaign changes that, bringing knowledge directly into the heart of our communities,” she said.
The programme, according to the organisers, will be rolled out in high-traffic community locations across Lagos, with sessions delivered in both English and local languages to ensure maximum accessibility and inclusion.
Betway expressed pride in backing an initiative with tangible social impact.
“This is a rare opportunity to support something with real, measurable impact. We are proud to be part of a campaign that gives everyday Nigerians the confidence and skills to act when every second counts,” the statement read.
The Lagos State Lottery and Gaming Authority echoed the sentiment, highlighting the agency’s commitment to social investment.
“We believe in initiatives that uplift and protect our people. Supporting Ojuse Foundation’s safety mission aligns directly with our values,” the agency stated.
The Nigerian Red Cross Society, which is leading the technical implementation of the campaign, emphasised its long-term vision.
“We see this as more than a campaign; it’s a movement. When people are equipped with the right skills, they save lives, reduce trauma, and build more resilient communities,” the statement added.
